Owned by the highly reputed Sony Pictures, Sony LIV offers high-quality content across a variety of entertainment categories including more than 700 movies from both India and abroad, Hindi and regional language TV shows, live coverage of cricket matches, short films, children’s special content, live TV from Sony group channels such as Sony Entertainment Television, Sony SAB, Sony MAX, Sony Aath and Sony Pal as well as a fitness channel LIVFIT.
Sony LIV is a highly popular video-on-demand streaming service. Offering premium quality programming across several categories including live TV channels, movies, TV shows, children’s shows, sports, and original shows produced by Sony LIV, Sony LIV caters to a wide and highly diverse audience. Having registered more than 70 million downloads of the app till date, Sony LIV is one of the most downloaded video streaming apps in India. More than 55 million users use the platform in a month on average with monthly video views exceeding 550 million. On average, a user spends approximately 28 minutes consuming content on the Sony LIV app.
Catering to a varied and highly engaged audience, Sony LIV is an extremely worthwhile channel for your marketing needs. Advertising in Sony LIV app through releaseMyAd helps you leverage Sony LIV’s vast audience base and get your brand message across to the right people. Utilise in-stream ads on Sony LIV app for maximum impact as video ads leave lasting impressions in the minds of viewers. releaseMyAd, through its innovative mobile advertising methods, helps turn viewers into valuable leads. Make the best use of video ads in Sony LIV to increase your sales.
releaseMyAd, with its experience and expertise, makes mobile and app advertising simple. We make advertising in Sony LIV quick and effortless. A few clicks are all it takes to make your ad campaign go live. Follow these 5 steps to launch your ad campaign in the Sony LIV app.
1.Select the Sony LIV App
From the list of apps on the releaseMyAd platform, select the Sony LIV app.
2. Set Campaign
Set the budget for your ad campaign on Sony LIV as well as the dates and duration you want it to run for.
3. Go Live
Give us your ad creatives for Sony LIV according to the specifications on our platform, make the payment and launch your ad campaign!
4. Track Performance
Get real-time data and live updates from us about your campaign’s performance. Our daily reports enable you to keep a check on your campaign’s performance.
5. Optimise Campaign
With our daily reports and live updates, you can make changes to the ad campaign as deemed necessary to optimise performance.